This would serve as an immersive experience pop-up event for Ten Tree clothing company. A great eco-friendly brand, unfortunately, Ten Tree is not very well-known. This event would give Ten Tree a wider audience and communicate the brand’s pro-earth yet still stylish options. Trees, let alone a forest, are rare in the city. So, during the week of Earth Day, Ten Tree could have a pop-up forest on the Chelsea Piers. This aesthetic echoes the branding of the company with hand-drawn illustrations, and a limited color palette.